The new Marqt Gelderlandplein
Concept development and interior design for the new and improved biggest Marqt so far.
Location | Gelderlandplein, Amsterdam
Floor area | 960 m2
Design | 2015
Completion | 2015
Project management | Den Dekker PM
Photography | © Standard Studio
Marqt opened its fourteenth store at the Gelderlandplein in Amsterdam. With a number of new services Marqt focuses on more convenience and quality for the customer. For example, fresh made pasta, various cuts of meat and fish, fried or marinated. Even chickens are grilled on a spit and fresh mussels shoveled in the desired quantity. There is a ‘Shack’ for coffee, snacks, salads and sandwiches and there is a car park where each week a different food truck will be parked.
The store is for more than 75 percent made of second hand materials, from the lighting up to fridges and other furniture. In the shop there is a greenhouse, the Koelkas, which we developed together with Marqt, that sustainably stores fruits and vegetables unpacked at 14 ° C, the ideal temperature. It also provided free filtered tap water in association with Join the Pipe. With the purchase of a bottle of recycled plastic customers support drinking water projects in developing countries.
Our goal was to get Marqt more to the essence, and that ought not to be an “expensive” supermarket but an accessible market where beautiful products are presented in the right way. The new Marqt feels more like a rough marketplace where different departments present their products. Through the use of large bulk spots the bestsellers presented well and instead of expensive new custom furniture, we used old auction trolleys. Shopping is in this store tastier, easier and above all more fun!